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Permanent Makeup Pricing Guide for Clients & Pros
Permanent Makeup Pricing Guide for Clients & Professionals
- Media BC
- -
- Sep, 05 , 25
Permanent makeup (PMU) has grown into one of the fastest-rising beauty services worldwide. Whether you’re a client thinking about getting your eyebrows, lips, or eyeliner enhanced—or a beauty professional considering training—one question always comes up: how much does permanent makeup really cost?
This guide breaks down the pricing for clients and professionals so you know what to expect before booking a service or starting a career in PMU.
Price of Permanent Makeup for Clients
The price of permanent makeup varies depending on the technique, the artist’s experience, and your location. Here’s a breakdown of common procedures:
- Brows (Microblading, Powder Brows, Combo Brows): $300–$800+
- Lips (Lip Blush, Full Lip Tint): $400–$1,000+
- Eyeliner (Classic or Shaded): $300–$700+
What affects the price?
- Artist’s training and certification level
- City and region (big cities generally cost more)
- The complexity of the technique
- Touch-up sessions included or charged separately
Pro tip: While lower prices can be tempting, permanent makeup is a procedure that lasts for years. Choosing a certified professional reduces risks and ensures better, longer-lasting results.
How Long Does Permanent Makeup Last?
On average, permanent makeup lasts 1–3 years. Skin type, lifestyle, and aftercare all influence longevity. For example:
- Oily skin may require more frequent touch-ups.
- Sun exposure can cause faster fading.
- Proper aftercare helps pigments heal and last longer.
When calculating cost, remember that touch-ups every 12–18 months are part of the long-term investment.
Cost of Becoming a Permanent Makeup Professional
If you’re considering PMU as a career, here are the main costs to expect:
- Training Courses: $2,000–$8,000 depending on the academy and the technique (brows, lips, eyeliner, scalp micropigmentation, etc.).
- Licensing & Certification: Requirements vary by state/country. Many regions require bloodborne pathogen training and local permits.
- Equipment & Supplies: Starter kits cost between $500–$2,000 and include machines, needles, pigments, and aftercare. At The Beauty Ink Store, we provide a wide selection of professional tools, pigments, and starter kits designed to help aspiring artists train with confidence.
- Ongoing Education: Advanced workshops and masterclasses can cost $1,000–$5,000 each, but help you stay competitive.
At Brows Couple we provide courses for every stage of your journey:
- Beginners: Start with online or in-person training designed to build a strong foundation in permanent makeup.
- Advanced Artists: Take specialized masterclasses to refine your skills, learn new techniques, or grow the business side of your PMU career.
Whether you’re just starting out or already an experienced professional, we have a program to help you succeed. Learn More
Is Permanent Makeup Worth the Price?
For Clients: Yes—PMU saves time on daily routines, enhances natural beauty, and boosts confidence. Over several years, the cost is often less than constantly buying high-end cosmetics.
For Professionals: Absolutely—demand for permanent makeup is strong, and skilled artists can earn a high income with flexible schedules. While startup costs are significant, many professionals see returns quickly once they begin working with clients.
Choosing the Right Professional or Training Program
For Clients:
- Always check your artist’s certification and portfolio.
- Ask about hygiene standards and pigments used.
- Don’t base your decision on price alone—experience matters.
For Professionals:
- Invest in high-quality training with reputable academies.
- Choose reliable, safe products for your clients.
- Stay updated with new techniques to remain competitive.
Need professional tools, pigments, and aftercare supplies? Explore our curated collection at The Beauty Ink Store—designed for PMU artists like you.
At Brows Couple, we are proud to be a highly reputable academy with over 18 years of combined experience. Our instructors, Cinthia Holguin and Andy Chavarria, are internationally recognized as some of the best in the industry, having trained a multitude of students who have gone on to build successful careers as permanent makeup artists.
Conclusion
Permanent makeup is both a beauty investment for clients and a career investment for professionals. Whether you’re booking your first session or preparing to become a certified artist, understanding the costs will help you make smarter choices.
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